Why Choose Us

At NoCo Flex Real Estate, our services are designed to deliver unbeatable value and flexibility—not inflated commissions. Our innovative model provides a clear advantage over traditional brokerages.

Steb by step

What Makes Us Different?

Want to get the most out of your home purchase or sale? Let’s chat!

(970) 237-4749

1. Performance-Based Compensation

Unlike traditional brokerages with fixed percentage fees that get paid the same whether they deliver or not, we believe compensation should reflect performance. That’s why we offer our ‘Save and Pay’ Plans featuring a low base fee, plus a small percentage of the additional value and savings we negotiate for you. If we don’t negotiate significant savings during the transaction, you pay a fraction of what the other guys would charge. Either way, you save money and your broker has an incentive to work harder to get you a better deal.

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2. Flat Fee + Hourly Listing Plans

Experienced seller? Hot market? Want to maximize savings? With our Flat Fee + Hourly plan you can pay only for the help you need and save thousands. This hybrid approach is perfect for sellers looking to reduce costs while still getting expert support, full MLS access, and professional marketing.

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3. Commission Rebates for Buyers

With our ‘Save and Pay’ business model on the buy side, we either save you thousands in negotiations or we rebate back a portion of our commission back to our buyer clients at closing–and oftentimes both! On average, buyers receive $3,000–$8,000 in commission rebates plus negotiated savings during the transaction!

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4. Flex Cash Offer Options

Need to sell fast or skip the hassle of showings? We offer legitimate cash offers through investor buyers, including our ‘Cash+’ program that lets you close quickly and still capture resale upside. How does it work? You get a quick cash offer and then we relist the property for the same price on the open market for the investor. If it sells for more, you get the extra cash!

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How We Compare

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Listing Fees

Typical Brokerage

3-6% of Purchase Price

NoCo Flex

As low as $2,500

  • Icon 1
Buyer Commission

Fixed, regardless of outcome

Commission rebates to buyer if significant savings aren't negotiated

  • Icon 1
Payment Structure

Fixed percentage of sales price

Performance-based and flat fee/hourly pay options

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Cash Offer Options

Not offered

Built-in, transparent, and flexible

NoCo Flex

Listing Fees

  • As low as $2,500

Buyer Commission

  • Commission rebates to buyer if significant savings aren't negotiated

Payment Structure

  • Performance-based and flat fee/hourly options

Cash Offer Options

  • Built-in, transparent, and flexible

Typical Brokerage

Listing Fees

  • 4-6% of Purchase Price

Buyer Commission

  • Fixed, regardless of outcome

Payment Structure

  • Fixed percentage of sales price

Cash Offer Options

  • Not offered

How We Compare

Who We Work Best With

  • Cost-conscious sellers who want real value, not just full-service fluff
  • DIY-inclined sellers who want MLS access and guidance, not hand-holding
  • Clients who want to prioritize negotiation outcomes and saving money
  • First-time homebuyers who want to take advantage of specific discounts and broker commission rebates to make buying their first home possible.
  • Sellers who want the best marketing available in the industry and no unexpected surprises during their homesale with our Comprehensive listing plan.
  • Anyone tired of paying too much in commissions for unclear value
Ian Johnston Profile Image
Ian Johnston

REALTOR®

Ian Johnston is the founder/owner of NoCo Flex Real Estate. As a veteran real estate broker who has worked in the industry for more than a decade with multiple brokerages and helped nearly 500 clients in that time, he recognized in clients a desire for a new type of brokerage founded on a business model that would provide the flexibility and choice that is sorely lacking with traditional brokerages. Ian started working in the residential real estate industry in northern Colorado in the fall of 2012 and has worked at multiple brokerages including ERA, Shorewood Real Estate and C3 Real Estate Solutions. Starting as a humble assistant he worked his way up to become a licensed broker and Realtor for a leading real estate team and ultimately bought a stake in the team itself. After almost 12 years in the business working within a highly-successful team model he decided to try something different based on what he saw as a market hungry for a different way of doing real estate. NoCo Flex Real Estate was born.

Let’s Talk

Want to learn more about how we can help you save money and sell or buy smarter?
Reach out today—we’re ready when you are.

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Ian Johnston

REALTOR®
Ian Johnston Image

Ian Johnston is the founder/owner of NoCo Flex Real Estate.

As a veteran real estate broker who has worked in the industry for more than a decade with multiple brokerages and helped nearly 500 clients in that time, he recognized in clients a desire for a new type of brokerage founded on a business model that would provide the flexibility and choice that is sorely lacking with traditional brokerages.

Ian started working in the residential real estate industry in northern Colorado in the fall of 2012 and has worked at multiple brokerages including ERA, Shorewood Real Estate and C3 Real Estate Solutions. Starting as a humble assistant he worked his way up to become a licensed broker and Realtor for a leading real estate team and ultimately bought a stake in the team itself. After almost 12 years in the business working within a highly-successful team model he decided to try something different based on what he saw as a market hungry for a different way of doing real estate.

NoCo Flex Real Estate was born.

Hear From our 

Happy Clients

"Ian was a fantastic realtor to work with and next time I buy property I will absolutely be using him again. I was a first time home buyer and he helped make the process as smooth as possible. Not only
"Ian's an EXCEPTIONAL real estate agent who sold our home in record time! We couldn't be more thrilled with Ian's performance as our selling agent. His expertise transformed what could have been a stre
"Whether you are buying or selling a home, I cannot recommend Ian enough! From start to finish, he made the entire process of buying our first home smooth, stress-free, and very enjoyable. He explaine
"We recently purchased a home from out of state and Ian was incredibly helpful finding us the home we wanted. After meeting with us once he knew what we were looking for, was able to shoot videos of p
"Ian did a fantastic job selling our home in old town Fort Collins. It was a complicated sale and he navigated the entire process smoothly getting us a great result. He always responded quickly to an
"Very responsive and knowledgeable!! Highly recommended!! He was able to make the process on our two home purchases and selling of a home very smooth and not as stressful."
"Ian was great to work with every step of the way. As a first time home buyer, he made our entire process seem a lot less daunting. He is extremely knowledgeable and took the time to sit down with us i
"We assigned Ian a particularly difficult task: selling a property where the two co-owners were in complete disagreement and not even speaking to each other. Given the circumstances, Ian was forced to
"Ian did an absolutely awesome job for me. He was always available to answer any question that I had and really gave great advice in terms of what to offer when. I was very happy all the way around."

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